Hw:4 responding to "The Voice of the Customer" Option 2

The product that I chose, was "Snyder's of Hanover," the honey wheat organic pretzels. I think the promise of this product is not only that it is a tasty and healthier snack, but that it is USDA organic. When a product is USDA organic, that promises the consumer that it is organic and doesn't just say it is. On the Snyder's of Hanover website (www.snydersofhanover.com) the site implies that "Each of our time-honored recipes is baked only from the finest organic ingredients. Ingredients that are naturally grown without harm to the environment, and meet the strict standards for organic certification… like our Organic Honey Wheat Sticks, always delicious and low-fat." In my experience, i agree with the promise that was on the website because although they are low in fat and organic, they are very tasty. I also believe that Snyder's it trying to draw more of a crowd in by having organic products and promising that they "meet the strict standards for organic certification" and also that they are "delicious and low fat." The company doesn't have a blog, so all of the comments about the product are all positive.